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Valerie VanBooven RN BSN- Online Marketing Expert Since 2008.

Multi-Platform Online Marketing, Video, Content, SEO

The Future of Small Business Marketing is Here.

Our programs and services are for established organizations who are looking for one of the following:


2 SUPER Important Google Updates for Home Care Websites in 2018, and How We Can Help

By Valerie VanBooven RN BSN | February 13, 2018

This past Thursday, Google announced on the Chromium blog that ALL HTTP (non-ssl) sites will be marked as “not secure”
beginning in July 2018. (So if your website does not start with HTTPS, you are affected.) With Chrome holding 59.32% of the desktop browser market share and 59.13% of the mobile browser market share…this is a big deal! Combine this announcement with the mobile speed ranking announcement (below)….and July is really shaping up to be a whopper of a month for Google changes!

50 Blog Posting Ideas for Home Care and Senior Service Businesses

By Valerie VanBooven RN BSN | February 12, 2018

I know you are busy, but now you have zero excuses for NOT submitting content. Be your own ambassador. No one will do it for you. This is part of doing business in 2018. Get to it.

Google Is Messing with Everyone AGAIN- Here’s What Home Care Agencies Need to Know

By Valerie VanBooven RN BSN | February 10, 2018

Having a strong mobile presence is now crucial for agencies looking to stay competitive, and with a predicted smartphone purchase growth rate of 4.4% in 2018, the time to prepare for the mobile shift is ASAP.

Valerie V Show EP 9: Direct Referral Marketing in Home Care with Melanie Stover!

By Valerie VanBooven RN BSN | February 8, 2018

It’s all about direct referral marketing! Whoot! Reach Melanie at http://www.HomeCareSales.com or reach Valerie at https://www.LTCSocialMark.com. Thank you Melanie Stover! #homecaremarketing #homecaresales #valerievshow

Valerie V Show EP 8- Buying Home Care Leads: The Good, The Bad and the Ugly!

By Valerie VanBooven RN BSN | February 6, 2018

We are going to go right into it, this is a big topic of conversation, whether you’re new to the home care industry, or you’re old in the home care industry. Big topic, so let’s talk about it. First thing we want to talk about is, who sells home care ? Well if you look on Google, or if you’ve talked to other home care agencies …

Valerie V Show EP 7: Q1 Power Hour- Home Care Marketing Q and A!

By Valerie VanBooven RN BSN | February 2, 2018

We are going to start with websites 2018, elements of a great lead generating website, and a lot of people have been asking those questions. What should I really be doing with regard to a website? Some of you may not need that information, we’re not going to spend a huge amount of time on it, just a little bit, and then I have a bunch of questions and answers that came from all of you. So we’re going to go through those, I think those will be the most helpful.


Valerie VanBooven RN BSN


Nerd, Wife, Mom, Entrepreneur, Marketing Expert, Author, RN.


LTC Expert Publications

Senior Care Marketing Experts

Valerie VanBooven and George Novoson have owned and operated LTC Expert Publications since 2008. 



Approved Senior Network

Senior Care Leads, Senior Care Recruiting

Our mission is to help families & seniors find the resources and care they need in their local community. 


"Life is a show, where you're the writer and star. It rests solely on your performance to make it a masterpiece."

Brian Deschanel


Valerie V Show Blog

Valerie's Weird and

Sometimes Informative Musings

Valerie writes and makes videos about all things nerdy....(internet marketing). 


Valerie V10

You. On TV, NOW!

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This is a brand-spankin' new adventure.  Over-The-Top TV is a fast-growing segment of viewers. Get your channel set up today!


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